Kwekkeboom

Kwekkeboom is a beloved name in Amsterdam, known for its rich patisserie tradition, signature kroketten, and iconic saucijzenbroodjes. With roots dating back to 1900, the brand has grown from a single bakery on Rapenburg to multiple locations throughout the city while maintaining its classic Dutch charm.

I had the opportunity to create visual assets for Kwekkeboom, designing materials that reflect their heritage while staying fresh and appealing to today’s audience. My work aimed to celebrate the brand’s history while giving it a bold, modern twist, fitting for a nostalgic and nationally recognized name.